The face of national macro-control policy and power, raw material prices fell positive impact, and many other industries, as Yiwu pens industry sectors hard upwind in a progressive, international initiative to open up the international market, in previous years, a quarter of all the advantages of cooperation still weak, sale situation generally optimistic for the annual consumption sold off to a good start. Entrance upwind distinct foreign products accounted for Liu Cheng Recently, the reporter in Yiwu pens than waste collection Huangyuan market and bamboo grove Park Village, righteousness riding mountain two civilizations supplies professional Street interviews. Here customers come to, those who sell pens product after another, there is a world shortage of local merchants. According to the first volume of household operations, since last year, Yiwu market pen waste disposal situation constantly optimistic, proximal time business is booming, especially foreign trade entrance, in last year's foundation, the momentum is weak, an increase of 12 percentage points. Park Village a civilization in the bamboo grove supplies firm, one being under the orders of Pakistani businessmen to look at a single set of more than 20,000 yuan of fountain pens and pencils. The merchant pass - known reporter, over last year began, he would sell Pens Permanent Yiwu commodities to high-end pen-based. It is understood that the past few years, Pakistan and many other countries and regions in the Middle East numerous merchants to sell pens Yiwu market products, Yiwu market, "foreign pen" vast majority are sold to these areas. According to Yiwu pens Industry Association, I Wyatt law introduced in order to further explore the international market, was established in 2003 in Yiwu pens industry associations, the initiative to organize the city's enterprises to participate in the Shanghai International pens, stationery Ningbo International Stationery Fair and exhibitions related exhibition, played a very good effect. Yiwu Golden notes with infinite Company - Our After participating, with Germany a male - company signed a consideration of RMB 5,000,000 yuan masses orders. According to the relevant part of the statistics, the first quarter of last year, Yiwu market, pens products sold a total of nearly 800 million yuan, of which the entrance of foreign trade accounted for more than 60%. Broad international market export situation is gratifying the reporter understood that go hand in hand with foreign trade business is that since last year, Yiwu market Pens products export situation is very gratifying strange. According to the Shanghai Hero Golden Pen Factory Yiwu dealership staff first volume of a sale, the Spring Festival time, as gentlemen return to school after the summer recess recover general education, according to the sale of fountain pens and other luxury pen brings opportunities. Among them, the price of 30-80 yuan gift pen between the very good sales, the merchants will come to purchase up more clearly. At the same time, many rural areas first abundant up demand for high-grade gold pen downward trend, but also to promote the Yiwu market such products for export has risen. Insiders believe that the reason why the product Yiwu Pens unabated sold on the international market, in addition to huge Chinese market breeds endless opportunities this element, the secondary is due to Yiwu consumer companies jointly market the product structure and product diversity resolution. It is understood that China pens industry in the international market has a relatively upper hand, the world has four five pens are made in China, while Chinese-made pen, another 70% of its parts from Yiwu pens business spending The. At present, Yiwu City is hands-on report from China Writing Instrument Association, "China Writing Instrument Industry Base." Bigger property to technology and brand to support - support from the start since the mid-1980s, Yiwu pens industry after 20 years to carry out, and gradually form a big advantage in Yiwu property. But in Yiwu Pen in front of consumption and sale of prosperity is increasingly fierce market cooperation. Fall behind, behind. Yiwu pens property become bigger and stronger, we must first pay attention status quo analysis with the lack of progress in turn force companies product marketing partnerships. I put Yiwu Yue France pens industry abstract summarized as follows: a wide range of large, gathered a small range. Yiwu city a total of nearly 600 pen manufacturer, but gathered in the towns, streets, and the range is generally small, mostly in the hundreds of million yuan output value of enterprises, the output value of four or five thousand yuan more than a handful. In addition, companies do not constitutive Yiwu pens waste co-branded advantage, although Yiwu Chenyang pens consumption of "morning sun" brand erasable gel pens and other five products were awarded Chinese pen industry brand products, but No more than one product was named Zhejiang famous trademark and brand name products. Currently only three companies to establish R & D core - the heart, the product pending technology to open up to progress. Annualized pens industry cooperation to the world, dominated by the price gradually turned to technology and brand to sing a supporting role, the quality and price of the international market, pens intensified cooperation, high-tech, cost-effective products and brands with a rich civilization epitaxy became an increasingly progressive customer satisfaction, winning market edged weapons. To this end, stakeholders initiatives to increase conservative equipment technology introduction and product development efforts, progress pens enterprise product technology content and added value; while further guide enterprises to strengthen brand awareness, active striving for famous brand products and the provincial well-known trademarks, progress Yiwu enterprises and products to all cooperative force.